All posts tagged: freedom

Defining American Food in ‘The Saturday Evening Post All-American Cookbook’

If you ever want to strike up a passionate food debate, just toss out the the question, “What is American food?” While you’ll hear the unenlightened decree with disdain that the United States has no food culture, the answer is far more nuanced. Like jazz and blues music, some argue that barbecue is a unique American cultural food product, one that loudly communicates a multiethnic history and both local and regional identity. Others will insist that the food traditions of New England form the culinary roots of American cuisine.[1] Others will point to McDonalds and other fast food joints known for selling burgers and fries as quintessentially American in taste, presentation, and capitalistic expansionism.[2] Still others will argue that the continually simmering melting pot[3] of American citizens ensures that all food served within U.S. borders in some way represents, absorbs, and communicates American food culture. These disparate points of view are portrayed in different ways in The Saturday Evening Post All-American Cookbook. Published in 1976, filled with reproductions of the Post’s covers and advertisements, and made up …

The Cheesecake Factory: America at Her Best—and Her Worst

With a castle-like façade, a phone-book-sized menu, and massive portions, The Cheesecake Factory aptly represents all-American abundance. Beginning with its name, The Cheesecake Factory, this chain restaurant builds not upon a tradition of artisanal craft, but of mass production. The interior continues this theme. A mash-up of ancient Rome, Medieval England, and today’s Las Vegas, the restaurant interior features ridiculously high ceilings and nearly comedic interpretations of Corinthian columns, projecting an exaggerated view of middle class luxury. The spiral-bound laminated pages of the menu boast more than 200 selections, representing a variety of ethnic traditions from pasta marinara to miso salmon—not to mention chicken teriyaki, di pana, madiera, picatta, and marsala, to name but a few. Half the menu features this multitude of food options, while every other page features advertisements. With restaurants often located in or near shopping centers and malls, The Cheesecake Factory menu seamlessly links the dining experience to the consumerist activities outside the restaurant. With heavily weighted cutlery, diners dig into meals served on boat-like plates, complemented by stein-like glasses better suited for …