All posts tagged: Zester Daily

Post #100: Advice for Vegemite Virgins on Australia Day

My latest Zester piece encourages Americans to try Vegemite today, on Australia Day,  the country’s national holiday celebrating the day in 1788 when Captain Arthur Phillip and the First Fleet of eleven convict ships from Great Britain arrived at Sydney Cove. If you try it, you’ll be joining a venerated group of non-Aussies who have taken the challenge: Oprah tried it during her shows in Sydney, on the steps of the Opera House, no less, and claimed to like it. Brad Pitt also tried it, sticking his finger boldly into the jar and tasting it from his fingertip, with diplomatic consideration for its flavor.  President Barack Obama confessed in 2011 to then-Australian Prime Minister Julia Gillard that he found the spread “horrible,” disappointing Vegemite lovers—including me. Niall Horan of One Direction echoed this sentiment in 2012 when he tasted Vegemite toast live on Australian television only to spit it out and later share on Twitter, ”Can clearly say vegemite is horrible!” Ten American children tasted Vegemite for the first time in a popular video that circulated last year. Vegemite failed to …

Trader Vic: The Man, The Legend, The Gastronomic Enigma

When I first acquired a copy of Trader Vic’s Book of Food and Drink (1946), I knew it wouldn’t be long before I wrote something about it. There’s a tangible excitement to owning a first edition of something, anything. In an age of inescapable planned obsolescence, it’s mildly thrilling to own something, anything from before 1950. As I flipped through the book’s pages, I couldn’t help but be interested in its recipes for mai tais and mojitos—drinks now so unquestionably commonplace that it’s hard to imagine a time when they once cast an allure of intriguing exoticism. Drinks aside, however, it was Trader Vic himself—San Francisco native, Victor Bergeron Jr.—who enthralled and beguiled me. My most recent piece for Zester Daily, “Trader Vic: The Apostle of Rum and Ready-Prepared Foods,” explores the fact and myth, truth and legend of the man who purportedly invented the mai tai, popularized the margarita and nachos, and introduced American diners to morel mushrooms, sunflower seeds and green peppercorns before most restaurants included them on the menu. Adored by diners and well-respected by food writers and restaurant critics, Bergeron did all this …